The full logo
Our main signature brings the torch and the Taywalt name together in a vertical form.
Download SVGBrand guide
Communication, in every detail.
Taywalt means communication in Tamazight. Our name, our flame and our colours give that idea a form people can recognise.
Download the brand kit3 SVG files + the original PDFOne identity. Three familiar shapes.
Use these original files whenever you share the Taywalt name. Each shape has its own place in the identity.
The torch
The flame is the heart of our identity. Use the torch as a supporting brand element.
Download SVG
The circular pattern
A repeated flame becomes a circular motif, adding rhythm to backgrounds and compositions.
Download SVGTwo colours. One identity.
These are the primary colour references in the original guide. Use RGB and HEX on screen, and the specified print references for printed materials.
Petrol blue
#00475C
- RGB
- 0 / 71 / 92
- CMYK
- 75 / 0 / 0 / 75
- Pantone
- 3035 C
Cyan
#00B6ED
- RGB
- 0 / 182 / 237
- CMYK
- 75 / 0 / 0 / 0
- Pantone
- 2995 C
On the website
A deeper petrol, #003E52 (RGB 0 / 62 / 82), gives text and controls their contrast. It is also present in the supplied SVG artwork.
Words have a shape, too.
The original guide names Spotka as the institutional typeface and Montserrat as its companion. This website uses Montserrat for English and French, and Readex Pro for Arabic.
In the original guideSee the original type specimens
Spotka: institutional typeface
Montserrat: companion typeface
Montserrat
Good conversations. Good things to come.
Clear letters, from a short invitation to a longer story. Montserrat gives our English and French pages a shared rhythm.
View on Google FontsReadex Pro
لقاءات جميلة. وخطوات نخطوها معاً.
Readex Pro gives Arabic its own readable, natural expression, with weights that carry the same hierarchy across languages.
View on Google FontsA little care. A clear identity.
Keep the artwork consistent and give it space to be seen. The full guide includes the original construction and print examples.
Keep the proportions
Use the original files. Do not stretch, rotate or redraw the logo, change its lettering, or add effects.
Leave room around it
Keep text, photographs and other marks outside the logo’s clear space. Follow the flame-based construction shown on page 6 of the guide.
Choose a readable background
Every part of the mark should remain visible. The guide also shows monochrome, greyscale and white versions for different backgrounds.
Check the final size
For print, the guide specifies a minimum width of 40 mm for the full signature it shows. On screen, check that the name remains easy to read at its final size.
Original brand guide
Everything you need, in one place.
Keep the original guide nearby when you prepare a document, a sign or a page featuring Taywalt.
Download the guidePDF / 16 pages / French / 1.6 MB
Download the brand kitZIP / original SVG files and guide / 1.6 MB